Project Scope

Identity Design

Logo Design

Print Design

Identity Design for the 2017 Afaq Conference. The conference agenda will include discussions on topics such as the Saudi healthcare transformation, the expansion of the Saudi healthcare manufacturing sector, the delivery of quality care, and opportunities for public-private sector partnerships.


Afaq conference organized by the Saudi Ministry of Health, the U.S.-Saudi Arabian Business Council (USSABC), and the Ministry of Commerce and Investment, and held in collaboration with GE , the conference is designed to provide a platform to senior business executives and government representatives, from both countries, to review specific commercial and investment opportunities and network with potential business partners.


Speakers will include senior officials and executives from leading public and private sector institutions that are driving the development of the healthcare industry in the U.S. and Saudi Arabia. The direction is to create a new logo icon design that’s modern, sphisitcated and corporate look and feel. The design should also work and blend well when placed beside the current logos of Ministry of Health and Ministry of Commerce. The new icon should also embody and signify unity amongst Government’s sector and investors as well.

Saudi Health Horizon Sketch Logo

The new icon represents the unity of different sectors and investors joining forces for the purpose of the advancement of the health program. This also signifies the sun shining from the horizon with its spiral movement.

Ministry of Health Logo
Ministry of Health Logo
Ministry of Health Logo Ministry of Health Logo Ministry of Health Logo

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Circle Company was founded to participate in developing distinctive and creative brand identity to carry trademarks to reach its target audience who will find the real value behind the importance of how brand behaves, looks and feels as important as what it says. We look forward to our creative partnership. Thank you

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